San Francisco, California
Job Summary:
Jam City is on the hunt for the best and brightest User Acquisition Specialist in Los Angeles to work on our next generation of top-10 cross-platform games. We’re looking for a talented User Acquisition Specialist with a passion for marketing, user acquisition and games. This role will support the marketing team’s efforts on player acquisition campaigns, coordinate with marketing designers to come up with the next eye catching creative, and manage budgets and marketing strategy.
RESPONSIBILITIES
- A team player willing to take direction but also exhibit initiative when working independently.
- A fast learner, as you will continually be optimizing efforts based on data-driven metrics and ever-developing tech.
- Develop an acquisition marketing strategy for Jam City game franchises
- Manage and optimize a large, multi-million-dollar acquisition marketing budget
- Own and present key performance metrics including ROAS and internal KPI targets to senior leadership.
- Monitor, measure and report on campaign performance, budgeting, and conduct ad hoc analysis to refine strategies.
- Work closely with UA managers and other teams to execute coordinated strategic campaigns.
- Motivated to identify missing opportunities and take them on as your own.
- Aptitude to work outside of your comfort zone and get things done quickly.
- Passion/knowledge for games.
