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CMC Webinar: Kids in the Time of Corona
April 24, 2020 @ 10:00 pm - 11:00 pm EDT
Friday April 24th (3-4 BST/ 10am EST/ 7am PST)
“I’ve finished YouTube. When does the next season start?” That was an actual teenager as the COVID-19 lockdown went into month two.
What’s changed – and what hasn’t – in UK young people’s media and technology use because of physical distancing and isolation? What do children’s media professionals need to consider when developing content for the short- and long-term?
With three years of Trends studies as a baseline, plus a just-completed wave of 1500 UK children and youth, Dubit’s Adam Woodgate presents a new perspective on young audiences’ media lives under COVID. What platforms and services command their attention? Do they seek out information related to the pandemic and, if so, where do they turn? What should we study now, to forecast which changes are temporary and which will remain post-quarantine?
PLUS: Are the kids alright? Exclusive video of UK kids and teens exploring their feelings about the crisis and lockdown.
Adam Woodgate, Senior Vice President Media Insights at Dubit Limited