The Children’s Media Association is a passionate community of makers, thinkers, and innovators who believe that by learning and growing together, we strengthen ourselves, our community, and the media that we create for children and families.
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We all know that a lot of behind the scenes work contributes to a successful development process of new content. One crucial function for creating relevant and impactful content is research. Join us for a discussion about the role of research in the development of new content and products. We will be joined by special guests Kim Foulds, Vice President, Content Research & Evaluation at Sesame Workshop, and Lewis Freeman, Senior Lecturer in Fordham University’s Department of Communication and Media Studies, and CMA Board of Directors.
Kim Foulds is the Vice President, Content Research & Evaluation at Sesame Workshop, the media and education nonprofit organization behind Sesame Street. She oversees research and evaluation on Sesame Workshop’s co-productions and community engagement interventions around the world. Embedding research activities throughout the lifecycle of Sesame’s projects and working with research institutions to evaluate efficacy, Kim uses learning science to translate data andprovide guidance to maximize the impact of Sesame’s global programming.
In addition to overseeing the research that informs Sesame Streetand Sesame Street in Communities’ resources for parents and providers in the United States, Kim has led in developing and managing the research agenda for Sesame’s initiatives to support children affected by the Syrian refugee crisis in the Middle East and the Rohingya crisis in Bangladesh. Kim holds a Ph.D. in Education and M.A. in African Studies from UCLA and a B.A. in Diplomacy and World Affairs from Occidental College. Lewis Freeman (Ph.D., Columbia), Senior Lecturer in Fordham University’s Department of Communication and Media Studies, is on the Board of Directors of the Children’s Media Association. He also serves on the Executive Council of the New York State Communication Association and previously served on the Task Force on Discipline Advancement for the National Communication Association, the Executive Council of the Eastern Communication Association and as head of the Speech Program at Columbia University. Lewis has also consulted for numerous entrepreneurs, journalists, lawyers, actors, union officials, universities, and NGOs. Lewis’s achievements include: a Neil Postman Mentor Award (New York State Communication Association); an Urban Communication Foundation prize; two Telly awards;a Time Warner Cable grant to study The Future of Children’s Television Programming (2010); and a book, Sitcom Society: Social Stratification and Social Mobility in Situation Comedy (2008).
On a dark, cool night, under the glow of the moon…New York Botanical Garden comes alive with the magic of Disney Tim Burton’s The Nightmare Before Christmas Light Trail.
Join us for an outdoor evening of festive lights at the New York Botanical Garden for their The Nightmare Before Christmas themed light trail on Thursday, November 7th – 7pm entry time. Please purchase your tickets directly on their website here: https://thenightmarebeforechristmaslighttrail.com/tickets/
Once you have purchased your tickets, please RSVP here so we know you will be joining us! Bring the kids! All are welcome!
Collectively, individually and across kids media we seek to inspire industry excellence through virtual Panels, in-person Events, Workshops, Mentorship, and Research & Insights Reports. We understand the privilege and the responsibility we share as the creative community shaping the minds and hearts of our children … and thereby, our future.
The Children’s Media Association is a nonprofit organization connecting the dots across all media verticals. With chapters in New York, Los Angeles, San Francisco and virtual members around the world, we are building the future of the kids and family media industry.
A huge thank you to our corporate sponsors
We are a 100% volunteer-run. Your generous donations fund all that we do to inform, inspire, and connect those working across the kids and family media landscape.